Abdallah Atef
Co-founder & CEO at Cognessa LLC & OptiAutomate LLC
With over a decade in consulting, digital transformation, and executive training, I help organizations and entrepreneurs harness business technology—blending AI, automation, and pragmatic strategy to drive growth and performance.
Across healthcare, real estate, sports, marketing, and education, I’ve trained 2,000+ professionals and advised teams to deliver tailored solutions that solve real problems and enhance operational efficiency.
My academic path in Business Administration and Economics, followed by specialization in Political Science, shaped a multidisciplinary lens on strategy, leadership, and decision-making.
This foundation—combined with hands-on work in e-commerce, digital marketing, workflow automation, and AI—helps me design programs that are both visionary and grounded in measurable impact.
I currently lead Cognesssa & OptiAutomate to help organizations integrate smart technologies and scale. Whether corporate training, AI implementation, or process re-engineering, the goal is simple: help ambitious leaders and teams grow smarter, faster, and more sustainably.
At a glance
- 10+ years in consulting, transformation, and executive enablement
- 2,000+ professionals trained across the region
- Saudi & UAE delivery experience (advisory + implementation)
- Programs: AI for Business, executive workshops, and tailored sprints
What I work on
Business Process Optimization & Automation
Designing cleaner operations and measurable efficiency gains.
AI Applications for Business
From knowledge operations to assistants—aligned to policies and outcomes.
Strategic Consulting & Leadership Development
Clarity, governance, and decision rhythms that stick.
Training & Upskilling
Executive programs and team enablement for digital transformation.
E-commerce, Digital Marketing & Innovation
Experience blending growth, experimentation, and durable systems.
Advisory to Implementation
When needed, I work hands-on with client teams to deliver.
Their Words Speak Louder
How it started
Started the journey
Launched consulting and business services, supported by a growing network of experts and professionals.
OptiAutomate Founded
Established OptiAutomate to scale impact and deliver AI-driven business transformation solutions.
AI for Business Program Launched
Introduced the flagship program empowering professionals and teams to adopt practical AI tools in business.
Milestone Achieved
Trained over 2,000 professionals and signed 10+ B2B contracts for training and consulting across the region.
